Big Crown Pointer Date Bullseye Ref. 01 754 7779 4061-07 5 19 25

 The stories of Oris and aviation are closely linked. Oris was founded in 1904 at the dawn of aviation and made its first pilot's pocket watch in the early 1910s. That was followed by the company's first pilot's wristwatch in 1917, a watch that featured an ingenious mechanism that meant the watch could only be adjusted when a button was pressed at 2 o'clock. The same spirit of invention inspired the Oris Big Crown, which debuted in 1938. Its oversized crown meant gloved airmen could adjust their watches quickly and easily. Today, Oris's pilot's watch collection is full of innovative watches that are trusted by pilots all over the world.

Oris Big Crown Pointer Date Bullseye Ref. 01 754 7779 4061-07 5 19 25

The Oris Big Crown Pointer Date is more than a landmark in the company's archive of inventive, high- performance watches. In the 1980s, it marked a watershed moment for the company when it was reintroduced to spearhead Oris's mission to champion the eternal value of mechanical watchmaking in the face of the quartz revolution. With its smooth, round case and tapered lugs, coin-edged bezel, oversized crown, clear, functional dial, and central pointer hand indicating the date, it is one of Oris's most recognised designs, and one of the most iconic pieces in all of watchmaking.
 
Oris ushers in a new chapter for its beloved Big Crown Pointer Date with a design that speaks to both heritage and modernity. The latest 38mm model introduces a version of our signature design with a cool grey and black dial layout that gives the watch its name, Bullseye. With dimensions of 38mm in diameter, 12mm in thickness, and a 45.4mm lug-to-lug span, the watch offers vintage-inspired proportions that remain remarkably versatile and wearable on any wrist. The satin-brushed case is accented with polished sides and a gleaming bezel, adding a layer of refined contrast, while the screw-in security crown ensures both functionality and peace of mind.

Cool grey and black dial layout that gives the watch its name, Bullseye

A domed sapphire crystal—curved on both sides and treated with an internal anti-reflective coating—protects the dial and enhances legibility in all lighting conditions. This thoughtful detail reinforces the balance between timeless design and modern practicality. Altogether, the Big Crown Pointer Date 38 not merely a nod to the past; it's a beautifully executed timepiece that blends nostalgic charm with contemporary elegance, offering enduring appeal for those who value both tradition and innovation.
 
Taking centre stage is the classic bullseye dial, setting the tone for the watch's distinct identity. The cool grey and black dial in the pattern of a bullseye sets the stage for the rounded Arabic numerals and sleek sword-shaped hands, each thoughtfully designed for clarity and balance. At the heart of the dial, an arrow-shaped date hand features a pop of colour at the pip, pointing to the outer rehaut with the date markers that are neatly placed. The Oris logo at 12 and the "Big Crown Automatic" inscription at 6 create a harmonious sense of symmetry. Each element is coated with Super-LumiNova, ensuring excellent legibility even in low-light conditions, and reinforcing the watch's functional heritage. The result is a dial that exudes both vintage charm and modern elegance—perfectly capturing the essence of timeless refinement.

Super-LumiNova glows in the dark

True to Oris's philosophy of crafting only mechanical timepieces, the Big Crown Pointer Date 38 is powered by the Swiss-made Oris Calibre 754-1, based on the reliable Sellita SW200-1. It features 26 jewels, a 41-hour power reserve, and beats at 4Hz (28,800 vibrations per hour), delivering steady and precise performance. The movement is visible through an exhibition screw-down case back featuring a red rotor, adding a touch of mechanical charm. With a water resistance of 50 metres, it's more than ready for daily adventures. Reliable, refined, and resolutely mechanical—this is a watch built to stand the test of time.
 
Complementing the watch is a fantastic black leather strap that fits all so well. Completing that vintage classic casino vibe.

Powered by the reliable Sellita-based Calibre 754-1

The Oris Big Crown Pointer Date 38 Bullseye Ref. 01 754 7779 4061-07 5 19 25 isn't just a watch—it's an undeniable showstopper. With its striking bullseye dial, it's has nice little pops of red. It's a statement that demands attention, bringing a fresh, exciting vibe to a timeless design. Every detail from the sleek black leather strap to the smooth Swiss movement, screams precision and style. This watch doesn't just tell the time, it tells the world you've got an eye for elegance and a taste for the bold. Whether you're a seasoned collector or just discovering the magic of mechanical watches, the Big Crown Pointer Date is ready to turn heads and steal hearts.

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