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Closer Look: At Mido Ocean Star 200C
For over more than 100 years, Mido has stood for watches that combined innovation, aesthetics and functionality since its beginnings. Founded by experienced watchmaker Georges Schaeren in Biel/Bienne, Switzerland back in 1918, the name “Mido” was derived from the Spanish phrase “Yo Mido”, meaning “I measure”. Today, Mido is based in the town of Le Locle, in the heart of the beautiful Swiss Jura Mountains. With the rise of scuba diving, Mido has invented numerous cutting-edge technological innovations such as the revolutionary single-shell case and their pioneering cork-crown “Aquadura” Crown Sealing system that became the foundation for their modern day dive watches.
The Mido Ocean Star is a collection of robust diving watches intended to serve as a reliable companion to those who want to conquer the ocean. While many of us would probably rock a dive watch for “desk diving” at the office instead of the ocean, Mido launched their latest iteration of the Ocean Star that combines functionality and an exceptionally appealing modern design inspired by architecture, looking as captivating on land as it would underwater.