“ELEGANCE AND FINESSE DEFINES THE BELLUNA”

In 2008, Mido celebrated their 90th anniversary neither with specific limited editions, nor exclusive models for that year. They came with something big and remarkable. Yes, Mido launched a whole new line, the Belluna collection. As expected, the Belluna draws its inspiration from the timeless forms of Art Deco architecture and displays the most typical technical features that link heavily to the impressive architectural sense of London’s Royal Albert Hall. This collection, an alliance of style and quality, embodies with genuine respect the spirit and culture of Swiss watchmaking, asserted as a mark of authentic design.

Mido Belluna Heures & Minutes Décentrées Ref. M024.444.16.051.00

Today, we take a look at the Mido Belluna Heures & Minutes Decentrees Ref. M024.444.16.051.00. This timepiece showcases what’s this whole collection is about; elegance with finesse and chic details illustrated in its dial.

Let's dive into the dimensions of this Mido, available in stainless steel case measuring at 40mm wide and 47mm from lugs to lugs, totally a perfect fitting and proportion even for the slimmest wrist. The Baroncelli nails best would be its thickness. At 12.6mm in height, keeping it relatively casual and elegance for anyone to strap on and out for corporate meetings and dinner dates at your favorite restaurants. The case is sophisticated from the top; for an instant, the thin stepped bezel creates more dial and old-school dress watch look. And the slightly thick beveled lugs allowing the Belluna to show-off its architectural curves while stays sturdy with much versatility and then some. All these little details enhance the wrist presence and visual effect for the wearer with comfort.

Open date display in-between the main dials

Speaking on architecture influence, if anyone of you has been to the London’s Royal Albert Hall, once knows the 1871’s concert hall is all about its curvature inside-out. Built-in a style true to the Victorian era, this vast red-brick monument consists of a series of concentric circles. Its curvaceous, rounded architecture is impressively dominated by a central glass dome and with 800–foot–long terracotta mosaic frieze on its surrounding. Its design plays an essential factor in the old-school charm of the 18th-century. If anyone of you disbelieve this, I strongly suggest heading there and spend some time there, even catching a show inside to experience its grand-ness from the roundness and finesse of the design. Within minutes you will be enticed by the surrounding atmosphere where the old-school warmth absorbed into you, creating a sort of elevated mood.

The same experience is adopted here when one glance underneath the flat sapphire crystal with exceptional design and unusually balanced dial, the Belluna Heures & Minutes Décentrées features an asymmetrical dial. The hours and minutes in one half of the grained coal-black dial while the seconds are represented in the other half in brick-red markers, flanged with a convex 60 seconds marker disc. Finishing the chic display, Mido has done a present opening at the bottom and in-between its two time-telling dials with a date display. Simple texts are placed at the 1 o’clock position and its “Swiss Made” label at the bottom, reflecting a very classic yet contemporary look overall.

Swiss automatic movement ETA 2825-2

Under its chic dial lies the Caliber ETA 2825-2 automatic movement from Mido’s parent, the Swatch group. The ETA 2825-2 is essential for having the unique layout — the 25 jewels caliber has a full 42-hour power reserve. The caliber is viewed from the open case back with Mido’s signed automatic rotor. Having the ETA2825-2, Belluna makes it so value-driven “designer-type” of watch that is reliable, as it hoods one of the highest-quality movements today at an exceptional price point.

Finally, the Belluna Heures & Minutes Décentrées fitted with an integrated black leather strap with red-linings and perorated backing as the theme of this timepiece “dares one to wear red.” The strap comes with an elegant depoyant clasp for quick wearing.

Open case-back exhibition

Just like this magnificent building, the Belluna collection displays perfectly harmonious forms and embodies classic, timeless elegance, and the Belluna Heures & Minutes Décentrées is sure to impress. Full of daring and exceptional beauty, the model demonstrates Mido's watchmaking excellence in creating unique timepieces. Inspired by the harmonious curves of London's Royal Albert Hall, its elegant curves, roundness, and finesse define both the Belluna watch collection and the Concert hall itself.